An employee in this class is responsible for developing various marketing programs and supervising implementation. The employee will manage the production of fiscal year marketing plans for Wilmington and the unincorporated parts of the county, the Wilmington Convention Center, and the three beach communities while also developing the specific marketing sections within these plans.
Extensive knowledge of several specified trades is important as this person will oversee fiscal year media planning and placement, advertising creative development, website content management, social media channels, collateral development publications, etc. The employee supervises three employees and coordinates services with other staff and operations, including the Director of Web Services.
Work requires leadership skills, use of sound professional judgment and initiative, as well as tact and diplomacy in the performance of duties. Public contact is extensive and includes a variety of local businesses, associations, colleges, vendors and committees. A minimum of a four-year degree from a college or university, and considerable experience 10 years or more in the travel and tourism industry, including some supervisory experience, or equivalent combination of education and experience.
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Skip to main content. Plan Sports Events. Places To Stay. Things To Do. View or mail me a Visitors Guide. Sign-up to get our eNews. Distinguishing Features of the Class An employee in this class is responsible for developing various marketing programs and supervising implementation. Duties and Responsibilities Essential Duties and Tasks Develops creative marketing plans with strategies for Wilmington and the unincorporated parts of the county, the Wilmington Convention Center, and the three beach communities Carolina Beach, Kure Beach, Wrightsville Beach.
