The Grand Prix Season Singapore is a series of F1-themed lifestyle experiences and promotions that the public can enjoy beyond the race track. The party's organiser is Vanilla Luxury, a luxury lifestyle marketing agency and digital magazine based in Singapore.
Malaysia-based dating platform Sugarbook was founded in and matches younger "sugar babies" with older, wealthier men. It claims to have over , members. The platform sparked concern earlier this year after it was cited in news reports saying that it wanted to recruit more "sugar babies" in Singapore with promotions targeting undergraduates.
Sugarbook will be presenting The Fast Lane event at the party on Sept It said in a press statement on Aug 16 that The Fast Lane event will increase the number of users for the platform, and that it may give partygoers a better insight into the world of "sugar dating". A Vanilla Luxury spokesman told The Straits Times on Friday that the brand looks to create diverse experiences for audiences at its events, and that it reaches out to brands that are aligned with this.
It added that the Sky Grande Prix party is not an event only for Sugarbook, and is not organised by the dating platform.
The spokesman added: "This year, Sugarbook is only one of our many partners. In every event and relationship, compliance with the law is mandatory. Toh Ting Wei. Controversial dating platform plans 'sugar babies' party during Singapore F1 Grand Prix 'Sugar daddy' dating site sparks outrage in Paris Entertainment outlet in Malaysia calls off sugar daddy event. Let's Go!
